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Sample audit · Sep 29, 2026New audit

paylane.com

paylane.com ranks for 1,284 keywords in Google, 86 of them in the top 3. It was named in 14 of 160 AI answers we collected for its category. We found 7 high-severity issues.

Ranking keywords1,28486 in top 3DataForSEO Labs
Est. organic traffic18.4kvisits / mo, modelledDataForSEO Labs
Referring domains612+34 / −21 in 30 daysDataForSEO Backlinks
Domain rank41out of 100DataForSEO Backlinks
AI mentions14 / 160answers naming youDataForSEO AI Optimization
Mobile LCP3.4starget ≤ 2.5sPageSpeed Insights
01

Issues found

Sorted by severity. Each row shows what we saw and where the data came from.

7 high4 medium2 low
HighClaudeBot is disallowed in robots.txtDisallow: / under User-agent: ClaudeBotAI searchPublic files
High12 URLs in sitemap.xml return 404/docs/v1/webhooks, /blog/payouts-v2 and 10 moreTechnicalDataForSEO On-Page
High19 indexable pages have no internal links pointing to them/docs/guides/kyc, /blog/fx-fees and 17 moreTechnicalDataForSEO On-Page
High7 backlinks point to pages that return 404From 5 referring domains, incl. techcrunch.comBacklinksDataForSEO Backlinks
HighPricing is not in the initial HTML/pricing renders prices with JavaScriptAI searchPublic files
HighMobile LCP is 3.4s at the 75th percentileThreshold for "good" is 2.5sTechnicalPageSpeed Insights
HighTwo pages rank for "payouts api"/product/payouts #6 and /docs/api/payouts #18ContentDataForSEO Labs
MediumNo llms.txt foundGET /llms.txt returned 404AI searchPublic files
Medium23 redirect chains of 3 or more hopsMostly under /docs/v1TechnicalDataForSEO On-Page
Medium64 pages have no meta description41 of them under /blogContentDataForSEO On-Page
MediumNo Organization schema on the homepageNo JSON-LD of type Organization foundAI searchPublic files
Low38 titles are longer than 60 charactersMay be truncated in resultsContentDataForSEO On-Page
Low212 images have no alt textAcross 58 pagesTechnicalDataForSEO On-Page
03

Opportunities

Keywords close to page one, and keywords your competitors rank for where you don't.

Ranking 4 to 20Already ranking, not yet in the top 3
DataForSEO Labs
KeywordPosVolume
pay contractors internationally/blog/pay-international-contractors124,400
marketplace payments/solutions/marketplaces93,600
payouts api/product/payouts62,400
stripe connect alternative/blog/stripe-connect-alternatives141,900
mass payment software/product/payouts111,600
same day payouts/product/instant8880
Keyword gapCompetitors rank in the top 10, you don't rank
DataForSEO Labs
KeywordVolume
how to pay freelancers in indiaWise #1 · Flowpay #42,900
1099 contractor paymentsTipalti #11,300
split payments marketplaceStackfin #31,000
payouts api pricingFlowpay #2720
kyc for marketplace sellersStackfin #5590
04

Competitors

Domains that rank for the most of the same keywords as you.

Search competitors
DataForSEO Labs
DomainShared kwKeywordsEst. trafficRef. domainsAI mentions
paylane.comYou—1,28418.4k61214 / 160
flowpay.com4865,93064.2k2,14093 / 160
stackfin.io3913,41038.7k1,38050 / 160
tipalti.com27418,200212k6,90035 / 160
05

AI search

This report covers 40 category prompts in 4 AI engines with the brands each answer named and the sources it cited.

Mentioned by engineAnswers naming Paylane, out of 40 prompts each
DataForSEO AI Optimization
ChatGPT4 / 40
Perplexity6 / 40
GeminiGemini1 / 40
AI OverviewsAI Overviews3 / 40
Share of mentionsOut of 160 answers
DataForSEO AI Optimization
Flowpay93
Stackfin50
Tipalti35
Paylane14
Sample promptsBrands named in each answer, in order
DataForSEO AI Optimization
PromptNamedYou
"best payouts api for marketplaces"FlowpayStackfinTipaltiNot named
"stripe connect alternatives"FlowpayAdyenPaylane#3
"how to pay contractors in 40 countries"DeelFlowpayWiseNot named
"same day payouts api"StackfinFlowpayTipaltiNot named
"payouts api with webhooks"StackfinPaylaneAdyen#2
Most-cited sourcesDomains AI answers linked to in this category
DataForSEO AI Optimization
DomainCitesYou
g2.com64Not listed
reddit.com41Not mentioned
flowpay.com38Competitor
stripe.com29Not mentioned
capterra.com22Not listed
paylane.com7Your site
AI crawler accessFrom robots.txt, llms.txt and page HTML
Public files
GPTBotAllowed
ClaudeBotDisallowed
PerplexityBotAllowed
Google-ExtendedAllowed
llms.txtNot found
Organization schemaNot found
Pricing in HTMLRendered by JS
AI Overviews on 212 of your 1,284 keywords. You're cited in 18.DataForSEO SERP
06

Technical health

Crawl of 412 pages and Core Web Vitals from real Chrome users.

Core Web VitalsMobile, 75th percentile, last 28 days
PageSpeed Insights
LCPNeeds work3.4sLargest contentful paint · target ≤ 2.5s
INPGood160msInteraction to next paint · target ≤ 200ms
CLSGood0.04Cumulative layout shift · target ≤ 0.1
TTFBNeeds work1.1sTime to first byte · target ≤ 0.8s
Crawl summary
DataForSEO On-Page
412Pages crawled
371Indexable
29Non-200 status
12Canonicalised
08

Report data sources

DataForSEO On-PageCrawled 412 pages: status codes, redirects, canonicals, meta tags, internal links.
DataForSEO LabsRanking keywords, positions, search volume, modelled traffic, competitors and keyword gap.
DataForSEO SERPLive Google results for your ranking keywords, including AI Overviews.
DataForSEO AI Optimization40 category prompts in ChatGPT, Perplexity, Gemini and AI Overviews, with the sources each answer cited.
DataForSEO BacklinksReferring domains, domain rank, broken inbound links and link gap.
PageSpeed InsightsCore Web Vitals from Chrome field data (CrUX), mobile, 28-day window.
Public filesrobots.txt, sitemap.xml, llms.txt and page HTML, fetched directly.
Traffic numbers are modelled by DataForSEO from rankings and search volume. Connect Search Console for real clicks.AI answers change between runs. These are from one run on the date above.