Week 12Your developers start on the recommendations
Always on
SEO isn't a project you finish. It's more like the dishes.
Every week links break, pages go stale and a rival publishes another listicle. An audit catches it once. Scaplet Search catches it every day, and doesn't sigh about it.
SEARCH HEALTH91+39 since OctScaplet SearchOne audit, then nothing
OctDecFebAprJunSep
SEP 2026Scaplet Search91Audit only42
38broken links fixed
112internal links added
9pages refreshed
100AI prompts re-checked
CRAWL · 06:00404/payouts-v2301/product/payouts
3 new pages indexed
Broken links, indexing, drops and schema, checked on every crawl.
Broken links redirectedAutopilot
New pages indexedAutopilot
Ranking drops flaggedAutopilot
Point by point
Scaplet vs an SEO agency, in detail.
01
Cost
A typical SEO agency retainer for a small or mid-size company runs $4,000 to $8,000 a month, with a 6 or 12 month minimum. Scaplet starts at $29 a month with no contract. The larger difference is what the money buys: an agency sells expert hours, most of which go to audits, reporting and meetings. Scaplet spends its time implementing.
Scaplet$29 / mo
SEO agency$4,000–8,000 / mo
02
Speed
Agencies spend the first month on discovery and the second on an audit. Implementation starts when your team finds time. Scaplet audits in minutes and ships technical fixes the same day, because it has access to your CMS or repo and needs only your approval.
ScapletSame day
SEO agency6–8 weeks
03
Who implements
Most agency recommendations land in a spreadsheet for your developers. Industry surveys regularly find that fewer than half get implemented. Scaplet ships the fix itself: schema, redirects, meta, internal links and drafts. Content always waits for your approval.
ScapletScaplet ships it
SEO agencyYour developers
04
AI search
Some agencies now offer AI visibility reports, usually monthly and manual. Scaplet checks your buyer prompts across ChatGPT, Perplexity, Gemini and AI Overviews every week and links each change in citations to the fix that caused it.
ScapletEvery week
SEO agencyMonthly, manual
BEING FAIR
Where an agency wins
Digital PR, link building, brand strategy and large migrations need people with relationships and judgement. Many Scaplet customers keep a smaller agency retainer for exactly that and move the everyday work to Scaplet.
Most audits become a PDF nobody opens. This one shows what's broken today, then Scaplet Search starts fixing it. No email gate, no "a specialist will reach out".
Every fix on your site, ranked by clicks at stake
What ChatGPT, Perplexity, Gemini and AI Overviews say about you
Which rivals get cited instead, and why
Broken links, orphan pages and stale content, counted